GameDistribution Launches White Label Gaming Portal for Correio 24 Horas
Amsterdam, September 17, 2026 — GameDistribution has launched a white label casual gaming solution for Correio 24 Horas, the leading digital newspaper in Bahia and one of the most widely read news platforms in northeastern Brazil.
Correio 24 Horas operates under Rede Bahia, an established media conglomerate in the region. Its digital platform, Correio 24 Horas, draws 15.7 million visits per month and serves a predominantly young audience, with 95% of traffic coming from mobile devices. That combination of scale and mobile engagement makes it one of the most commercially attractive digital publishers in Brazil. Official Correio 24 Horas logos and brand assets are available.
“Games complement the reading experience and enhance the reader’s overall experience on the website. The idea is for readers to catch up on the day’s main news and then take a break to relax and exercise their minds without leaving the site. We expect this to increase the time readers spend on the website and encourage more frequent visits, particularly through the daily challenges”, says Ivonei Tanajura, manager of the Correio newspaper.
The new gaming portal is fully built on GameDistribution’s white label infrastructure and features a curated selection of casual games in Portuguese, including word puzzles, daily challenges, and other browser-based titles chosen to match the habits and preferences of Correio’s readership. The experience is paired with a tailored display advertising setup powered by Azerion, giving the publisher a gaming destination that feels native to its brand while opening new revenue streams alongside its editorial content.
For a news publisher with an audience of this size and profile, casual gaming is a natural fit. While GameDistribution handles the full content infrastructure, from curation and technical integration to ongoing catalog management, Correio 24 Horas can focus entirely on its core editorial product.
“Brazil is such a high growth market for web gaming right now. Publishers have a real opportunity to create value from the traffic they already have. Correio 24 Horas is a trusted, well-loved brand with exactly the right scale and audience to make gaming feel like a natural part of their digital experience. This launch is a big first step for GameDistribution in Brazil, and it gives us a strong sense of the huge potential we see across the whole of Latin America.” — Yuliya Nabieva, CBO at Azerion
This launch marks GameDistribution’s entry into the Brazilian market and signals a broader commitment to partnering with leading news publishers across Latin America. As digital media companies look for new ways to grow engagement and diversify revenue, casual gaming is emerging as one of the most practical and scalable solutions available — and Correio 24 Horas is now well positioned to take full advantage of it.